Extended Deadline
July 25th, 2025

AARP Studios, a five-time w3 Best in Show honoree, continues to disrupt preconceived notions about aging through stories that highlight purpose, impact and joy in the 50-plus community. Explore some of their brightest campaigns, featuring stars like Dame Helen Mirren and everyday heroes like the oldest person to ever graduate from boot camp.

Lowtown Studios brought both artistry and heart to Brown Girls Do Ballet, an online campaign video produced for Visit Fort Worth. The film tells the story of Ta’Kiyah Wallace-McMillian, a mother who set out to create more representation in ballet for girls of color. Step into the pointe shoes of these young dancers and see why the team earned a w3 Gold Award for Video: Diversity, Equity and Inclusion.

The Academy of Interactive & Visual Arts Jury weighed in on what’s new and what could be next in social content, strategy and emerging tech. Plus, check out standout work from some of last year’s Honorees.