How do you create a seamless digital shopping experience for your customers, when your product depends on experiencing it IRL? Beauty retailer A.S. Watson rose to the challenge when creating the mobile app for their acclaimed perfume and cosmetics brand, Marionnaud. With an expansive color palette and cutting edge face tools, shoppers can feel a tangible connection to these products while experiencing them digitally. Check out the 2023 Gold: Mobile – Mobile Apps & Sites: Shopping winner.